Tissot, a Swiss watchmaker founded in 1853, will once again become the official timekeeper of the 2010 IIHF Ice Hockey World Championships. The competition will be held in Germany from May 7th to May 23rd. This collaboration will also demonstrate Tissot’s commitment to sports timing.
When winter comes and everything in the world is white, everyone is concerned about ice hockey and actively participate in it. Tissot has long been a partner of the International Ice Hockey Federation World Championships and has been the official timekeeper of the game since 1996.
François Thiébaud, President of Tissot, said: ‘It is important for us to cooperate with major sports events because it reflects the dynamic development of our brand and the perfect precision and high performance of our products. Worldwide, we Timing more than 63 sporting events, we look forward to continuing to participate in such grand events held in Cologne, Mannheim and Gelsenkirchen. Germany is a crucial market for our brand. The provision of basic timing equipment at the event will also make Tissot customers and partners in this region proud. ‘